Strategic Visibility

Our Solutions

Tailored strategies to amplify your reach and deepen engagement.

Cultural Positioning & Narrative Strategy

Positioning your book with clarity, meaning and cultural insight.

Social Media Visibility

Sharing your story with readers through thoughtful digital presence.

Review & Credibility Pathways

Community Engagement & Events

Bringing readers and creators together through shared cultural experiences.

Helping your work reach reviewers, cultural publications and academic circles with credibility.

FAQs

What does your publicity and visibility support include?

We help authors and publishers increase their visibility through cultural positioning, narrative strategy, social media storytelling, community engagement and pathways into reviews or academic interest. Our focus is on authenticity, clarity and sustainable discovery rather than short-term hype.

Who is this service most suitable for?

I’m a Chinese author with no experience in the UK market. Can you help?

Can you help with reviews and academic interest?

How is your approach different from traditional PR?

Absolutely. This is one of our key strengths.

We help you understand how English-language readers interpret storytelling, cultural themes and narrative tone. We guide you in framing your book so it resonates across cultures and doesn’t lose the heart of the original work.

Traditional PR focuses heavily on press releases and mass outreach.
Our approach is literary and culturally grounded:

• We help you articulate your story for English-speaking audiences

• We create meaningful digital storytelling and social media visibility

• We connect your work with communities, reading groups and cultural events

• We support review and credibility pathways thoughtfully and case by case
  It’s slower, deeper, and more tailored to cross-cultural authors.

Our support is particularly valuable for:

• First-time authors who need guidance navigating the English-language market

• Chinese authors hoping to reach English-speaking readers

• UK publishers promoting China-related titles or exploring Sinophone literature with potential
  If you’re entering a new market or working with culturally specific material, we help your story land with clarity and resonance.

Yes, we can assist with review pathways, preparing materials for reviewers, and identifying academic or cultural circles that may be interested in your book.

We do this carefully — with no implied guarantees — and always based on the book’s strengths and themes.

I’m a UK publisher with China-related titles. How can you support us?

We can help you:

• Promote existing China-related titles through digital storytelling and events

• Reach culturally engaged audiences

• Identify promising Sinophone books through our reviews and literary insight

• Navigate cross-cultural positioning and sensitivities

Our goal is to help your titles speak clearly and meaningfully to English readers.

Do you work with self-published or first-time authors?

Yes. Many of our clients are first-time authors or writers exploring the English market for the first time. We can support you with narrative framing, visibility strategy, and audience discovery — even if you’re early in your publishing journey.

How do we start working together?

Simply get in touch through our contact form. We’ll schedule a conversation to understand your goals, your book and your audience, then outline a tailored visibility plan based on your real needs and resources.

Get in Touch

Reach out to discuss how we can elevate your visibility and impact.

Email

info@westlink.uk